Promotion – Page 4 – The Virtual Presenter

Posted in From the Attendee's perspective, Promotion, Strategy

How to get your questions answered in gianormous webcasts

Assuming you’re not a stalker, sometimes you really, really, really want to get a question answered during a seriously big webinar. I just finished co-presenting on a webinar for The Marketer, and to their deep credit, the “sold out” the room! As I was watching the questions flood

Posted in Content, Delivery, Design, Presentation Planning, Promotion, Strategy

What to do before you step onto the virtual stage…

Two facts are true for any performance: 1) The show must go on 2) Life goes on independently of the show When you get that last minute call from your boss or you read an incoming email from an irate customer, the show must still go on. Professional athletes, actors, musicians, and yes,

Posted in Delivery, Promotion, Selling virtually

Some will, some won’t. Will yours?

Your sales team. Can you teach them anything? Believe me, I’ve been there (a sales manager, that is). I understand, and it’s why I appreciate Ray Taylor. If you don’t know Ray Taylor (@raymondtaylor), your chance to hear and be inspired by his success story is Tuesday (or via

Posted in Business, Design, Promotion, Strategy, Web Seminar Promotion

Aristotle’s advice on improving your registration forms

Guest post: Donnie Bryant Although webinars are a relatively new technological development in the big picture, centuries-old wisdom can still shape the way you approach producing and promoting them. I think that most webinar promoters would agree that getting people to register to attend is one

Posted in Promotion, Web Seminar Promotion

Webinar programs, meet Juliet Capulet

That sound you keep hearing… you know, the one that keeps interrupting the conference call? That’s an experienced marketer chortling at the term “content marketing” every time s/he meets someone who think they’ve bumped into something new. The truth is many marketers have