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In a recent webinar I was speaking to a marketing audience about producing marketing webinars and the following question came in from Paula M.: What if you work for a large organization like ours and use webinars to communicate messages and don’t have offers? Paula, you don’t mention
Posted in Ask, Delivery, Presentation Delivery
From a recent webinar, Bryan L. asked, “Should the presenter deliver the audio standing up to help resonance rather than sitting?” Bryan, I stand up. I love the energy, and truth be told, if you were in my office you’d see me waving my arms and walking around. Here are a few
Posted in Ask, Delivery, Strategy, Web Seminars
For many of us who live around technology it’s sometimes easy to forget that not everybody has “all the goodies.” It wasn’t that long ago when a prospective customer mentioned to me that she still had people dialing in on rotary phones. So this recent question from Mandy
Another good question from a recent webinar: Arpad P. asked What if your content is experiential..how can you get that across? Arpad, I think it depends on “experiential.” The medium affects how the communication happens, right? It affects how we communicate to our audience and vice