Contrary to what many believe, people can and do pay for live, online training. Unfortunately there is no silver bullet that tells you what your customers are willing to pay. The good news: a methodical approach will reveal what you need to make solid business decisions as you move from free to fee.
Join Roger Courville, author of The Virtual Presenter’s Handbook and certified product marketer to jump-start your own strategy for making the most of your training revenue opportunities. In this 35 minute audio seminar you will learn:
- Four critical steps foundational to pricing live, online training sessions
- Creative strategies for pricing packages and multi-part training programs
- How to determine if – and how – discounting should work
- Six things I wish someone had told me 10 years ago
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