Be afraid. Be very afraid. At least a little afraid.
Do you know who often delivers the most lackluster webinar presentations?
Senior management. Especially sales management.
They’re comfortable in their shoes. They’re used to speaking in front of people. They’re confident they can ‘pull off the room.’
So they don’t prepare, don’t rehearse, and don’t stop to think that the medium affects how the communication will be sent and received.
Conversely, real professionals – regardless of their place in an organization – have an attitude of improvement and an attitude of making an investment in their audience.
Remember, even Tiger Woods has a coach.
Assume you and your presentation can improve. It can’t hurt, and it’ll force you to grow.